About É Nóis

WHAT IS E NOIS?

É Nóis (“eh NOYce”) is a Brazilian Portuguese phrase that literally translates to “It’s us,” although as slang it can also mean “I’m with you," or our favorite: “We got this.”  

Invest [verb, “in’VEST”]: to devote (one's time, effort, or energy) to a particular undertaking with the expectation of a worthwhile result.

Progress [verb, “pra’GRESS”]: to advance or develop toward a better, more complete, or more modern state.

You reap what you sow. You get what you give. There are many ways to say it, but when you invest, you progress. Invest, progress. It’s our mantra, and Jiu Jitsu is the embodiment of this rule. The gentle art is practiced at the highest levels by those who just never stopped showing up to the mat, day after day, investing in their game and progressing bit by bit. Together we struggle, together we grow. And you know what? WE GOT THIS.

Based in Los Angeles, E Nois is run by a small group of jiu jitsu enthusiasts who care deeply about quality of craft. Every design detail and material we use is pored over and put to the test. Our mid-thigh stretch-cotton shorts are unlike anything else. Our rash guards are heavier, tighter, and have no-slip waistbands because we’re fighters too. We make gear that feels great and moves perfectly. We make gear that lasts. We make gear for the people showing up to train again and again, investing and progressing one day at a time, because we’re with you.